DISCOVERY CHANNEL
Discovery Channel
Discovery Channel's
previous taglines had been "Explore Your World" and
"There's No Thrill Like Discovery." Keeping with its changing focus
away from strictly educational programming toward reality TV, the slogan was
changed in the early 2000s to "Entertain Your Brain". The new tagline
for the revamped Discovery Channel was
"Let's All Discover...", with a continuing phrase or sentence that relates to a show. For example, when advertising for s, the commercial would end, "Let's All Discover, Why No
Myth Is Safe". With the 2008 logo change came a new tagline: "The
World is Just...Awesome." The newest image promos include an unreleased
mix of the song "Wonders Never Cease" by , from the album
entitled The Antidote and the song "typical" bymutemath. Their most recent promo i love that created by the
72andSunny agency, The Discovery Channel's first logo was
a television screen picturing a map of the world. For two decades, starting in
1987, the channel's logo incorporated the Discovery wordmark rendered in the
Aurora Bold Condensed font with a circular shape in front of it. The circle
usually took the form of a rising sun, or an animated version of thevirtumen man.
In 1995, the channel's name was simplified to "Discovery
Channel", dropping "The" from its name. A globe became a
permanent part of the logo, and an underline was added to the bottom of the
logo. During this time, the company started expanding and launched several new
networks. Many of the sister networks used logo designs similar to the one used
by Discovery, often incorporating the globe and using the same typeface.
Networks that had logos based on Discovery's included animal planet Channel, Discovery Science, Discovery Wings and Discovery Home & Leisure. The logo was
changed slightly in 2000 when the word "Channel" was moved into the
underline, and the globe was altered to focus on the Pacific Ocean.
National or International services
Discovery
Channel reaches 431 million homes in 170 countries. Discovery Communications
currently offers 29 network brands in 33 languages. In a number of countries,
Discovery's channels are available on digital satellite platforms
with multiple language soundtracks or subtitles including Spanish, German,
Russian, Czech, Hindi, Tamil, Telugu, Bengali, Dutch, Portuguese, Italian, Norwegian, Swedish,
Danish, Finnish, Turkish, Greek, Polish, Hungarian, Romanian, Arabic, Slovene, Japanese, Korean and Serbian. In Bulgaria, Discovery has, since 2000–2001,
displayed Bulgarian subtitles
by all cable providers and since 2010 – with Bulgarian dubbing for some shows.
india
Discovery
Channel India provides audio feed in 3 Indian languages hindi telguand along
with English and a dedicated channel
·
Hindi:
Discovery Channel started offering Hindi audio feed in 1998.
·
Telugu:
Discovery Channel offers its programs in Telugu version
in 24-hour format from 21 October 2010 by all cable and dth services in HD
·
·
Bangla:
Discovery Channel started offering its programs in Bangla version
from 2011
·
Tamil:
On August 15, 2011, Discovery launched a Tamil version
of the channel. In July 2012, it began to be carried bytata sky.
At that time, the channel reached over 10 million households
Controversies
Man vs. Wild
In March
2008, the star of the channel's produced show Man vs. Wild
And others
Enigmatic Malaysia
An
ad promoting Enigmatic Malaysia, a special series on the network
meant to highlight the cultural heritages of Malaysia,
mistakenly featured Balinese Pendet dancers. This prompted outrage from Balinese dancers,
who posted messages demanding that Malaysia apologize over the misinformation,
which then sparked a series of street protests.]Further demands were
made from the local governments, cultural historians and the tourism ministry
in Indonesia for
Malaysia to clarify the situation.[36] The Malaysian
government reportedly offered an apology, which was rejected by the Indonesian
tourism minister, since the apology was given informally by phone, the
Indonesian tourism minister demanded a written apology to make it more
accountable
Romanian RCS&RDS
In
November 2012, the Romanian RCS&RDS,
the largest company of its kind on the internal market, interrupted its
carriage of Discovery Communications channels, including Discovery Channel. The
CEO of Discovery Communications Mark Hollinger sent an open letter in his
attempt to counteract the action of RCS&RDS, attracting the attention to
the negation of the alleged right of the viewer to choose the viewed channels.[38] In turn,
RCS&RDS issued a press statement accusing of hypocrisy Hollinger's
discourse attentive at the needs of viewers and attracted attention to the fact
that, during negotiations, the main preoccupations of the Discovery
representatives was maintaining as high as possible tariffs and monetary gains”
Eaten Alive
EATEN ALIVE was a
television program in which wildlife filmmaker Paul Rosolie was purportedly
going to be "eaten alive" by ananoconda.
It aired on December 7, 2014.] When the
special aired, the anaconda attacked Rosolie but did not swallow him, as its
title had implied, prompting numerous complaints of a bait and switch
The Discovery Channel's first logo was a television screen
picturing a map of the world. For two decades, starting in 1987, the channel's
logo incorporated the Discovery wordmark rendered in the Aurora Bold Condensed
font with a circular shape in front of it. The circle usually took the form of
a rising sun, or an animated version
Marketing and branding
A popular annual feature on the channel which airs on Discovery during the summer
months.Despite
its popularity and success, the program has garnered criticism, especially from
the scientific community, for being scientifically inaccurate.
As
of January 2016, Discovery Channel is available to approximately
94,456,000 pay television households in the United States.
Wow amazing
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